Social Media

5 Instagram Story Strategies to Increase Engagement

Utilizing Instagram Stories is a game changer in the social media world. Companies are using Instagram Stories to build brand awareness, engage with their audience on a more personal level, and create a unique user experience.  For those of you who are new to Stories, it’s a feature on Instagram where you share photos and […]

Marketing Strategy

Creating Marketing Messages that Drive Participation: Applying an Ad Ratings Study to School Nutrition

When you’re marketing your program, I don’t want you to feel like you’re throwing spaghetti at the wall. Time is precious, so let’s make sure that the time you spend marketing your program is. And to help us strategize your marketing plan, we’ll turn to a recent study by System1 and shared by the American […]